Small Improvements
Virtual workshop

How to collect demographic data with a DEIB lens

Thursday, May 19  ·  10am PT / 1pm ET / 7pm CET

Learn concrete diversity, equity, and inclusion strategies you can apply to get demographic data right in 2022.

What we'll cover:


Why demographic data is important for DEIB efforts

si-list-bPeoplism’s 4-step framework to guide demographic data collection decisions



Why you should join


Refreshing and scientific
This workshop is short (1 hour) and packed with research that appeals to data-driven minds.


Focused on tipping-point skills
All skills are not created equal. Discover the smallest changes that make the biggest impact.


Interactive and hands-on
Break down a skill into its most useful components, then apply it to a real-life challenge.

A short message from your facilitator

HubSpot Video



More about what we'll cover

Reliable demographic data is crucial for creating an impactful DEIB strategy—so why is it often in such short supply?

In this interactive, hour-long webinar, Liz Kofman-Burns from Peoplism will share the methods they use to inform demographic data collection to support a broader DEIB strategy. You'll walk away with:

  • The case for collecting demographic data for DEIB efforts
  • Peoplism's 4-step framework to guide demographic data collection decisions

The workshop is designed to be highly interactive and very tactical, so you can walk right out of the session and use the tips you've just learned.

This is a live, online workshop where you will interact with your People Ops peers over video. That means you'll need a quiet space (e.g., a meeting room) as well as a computer with a camera and a microphone.


Meet the  facilitator


Liz is passionate about helping companies bridge the gap between academic research and reality. She's a sociologist with over 10 years of experience studying and implementing high-impact DEIB solutions; her research has appeared in Psychological Inquiry, Behavioral Scientist, and Journal of Work & Occupations among others. 

Feedback from participants


Meet the organizers

Peoplism and Small Improvements share a passion for creating positive change through measurable solutions.

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Peoplism is an impact-driven DEIB consulting firm that helps organizations build more diverse, inclusive, and equitable workplaces. With interventions that target the root causes and provide evidence-based solutions. Learn more.



Small Improvements is an ongoing performance management platform that helps employees grow and succeed. Geared towards the needs of SMBs, it’s a highly configurable and intuitive tool. Learn more